|Can Men be Taking to Eyebrow-Grooming?|
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September 18, 2009
London - British men are becoming increasingly interested in having their eyebrows professionally groomed, according to Debenhams department store which plans to hold men-only "guybrow" nights.
Men, it said, now make up 40 percent of the visitors to its brow bars, double the proportion of a year ago.
They are going for a treatment called "threading," an ancient method of hair removal which originated in India in which a thin twine of cotton thread is rolled over the offending area, plucking the hair from the follicle level.
Unlike plucking, threading removes an entire row of hair at a time so is quicker, more accurate and less painful.