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The Future of Real Estate: IPad Reinventing Real Estate Sales
email this pageprint this pageemail usSylvia Gomez - AvianaProductions.com
October 21, 2010



More and more consumers want to see what they're getting before they buy - like Greg Norman's 7 Lakes Ranch outside Meeker, Colorado the premier trophy ranch of the entire American West - selling for $55 million. (AvianaProductions.com.)
The days of sending out just a brochure (or e-brochure) to sell a property are long gone, according to Ezine.com. With the advent of smart phone technology Social Media and the popularity of the iPad, real estate agents are being forced to reexamine their marketing strategies.

More and more consumers (and fully 70% of them are using the Internet) want to see what they're getting before they buy.

The website, The Exit Pro, predicts real estate agents who don't use video will be left in the dust.

It's estimated a billion people will be watching videos on line by 2013. With demand for video exploding, experts say a static website simply is no longer adequate.

"While video marketing is still an emerging technology, a new survey by Get Response says marketers are intrigued by the potential for increasing conversion rates," writes Media Buyer Planner.

According to a study by email service provider, Get Response, 64% of those already using video email claim significant conversion rate increases with some companies claiming that 20% of video visits become solid leads and 50% of those leads become sales.

For further information, contact Sylvia Gomez at sylvia(at)avianaproductions.com or (415) 968-9501.



Aviana Productions is a multimedia marketing and consulting company founded by Emmy Award winning television journalists Jon Duncanson and Sylvia Gomez based in Puerto Vallarta & the San Francisco Bay area. For additional information, please call (322) 222-6540 in Mexico, (312) 550-2243 in the US or Canada, send an email to info(at)avianaproductions.com, or visit AvianaProductions.com.

Click HERE to learn more about Aviana Productions.



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