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Entertainment | May 2005
Thieves Target 'Star Wars' Posters El Universal
| Although posters of many highly awaited movies are also stolen nothing compares to the 'Star Wars' movies. | Mexico City - Hundreds of posters advertising the upcoming final installment of the "Star Wars" film saga have been stolen from bus stops across the city, 20th Century Fox officials said here.
The posters are made with a glow in the dark material and cost about US6 each to make.
"We are one week from the world premiere and we practically have none of the 300 posters that we put up just days ago," 20th Century Fox marketing director for Mexico, Juan Carlos Lazo, told AFP on Friday.
Lazo has already ordered 300 more posters, but he believes they will suffer the same fate.
"Every time there is a 'Star Wars' movie thieves steal everything, absolutely everything, even if we turn out a second or third round of posters," Lazo complained.
Although posters of many highly awaited movies are also stolen "nothing compares to the 'Star Wars' movies," he said.
The most spectacular theft was in 1997, when crooks took off with a giant 13 by 7 meter (42 by 23 foot) fabric ad for "Star Wars Episode I: The Phantom Menace" hanging over a busy Mexico City avenue in broad daylight. |
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