Quepasa Cyber Girl Will Debut on Cover of Playboy Mexico's Summer Edition
 MarketWire
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March 10, 2010
| | Fernanda Schonardie | |
West Palm Beach, FL - Quepasa Corporation, one of the world's fastest-growing Latino social networks, announced the winner of its 2009 Quepasa - Playboy Mexico Cyber Girl contest. As winner of the contest, Brazilian swimsuit model Fernanda Schonardie will appear on the cover of Playboy Mexico's 2010 Summer Edition.
The Playboy Mexico Cyber Girl contest is hosted on Quepasa's Playboy Mexico online community , which has grown to over 2 million monthly page views, 90,000 members and over 200 contestants since its launch in January 2009.
"Quepasa's 10MM member user base combined with the Playboy Mexico Cyber Girl concept is providing a unique opportunity through which aspiring Latina models can gain vast international recognition," said John Abbott, Quepasa's CEO. "As we enter into the second year of our Playboy Mexico partnership, we're in the process of launching a series of new interactive features that will both enhance the user experience and allow for the monetization of this community."
"Much of Playboy's success over the decades has come from giving the 'girl next door' the opportunity to achieve her dreams. The Quepasa partnership is allowing us to identify that 'girl next door' by offering an interactive platform to millions of aspiring women throughout the US and Latin America," says Gabriel Bauducco, Playboy Mexico's Editorial Director. "In addition, Quepasa's social features - such as voting, commenting, and sharing across other social networks - provide real-time feedback with regards to the popularity of each contestant."
About Quepasa Corporation: Quepasa Corporation, headquartered in West Palm Beach, FL with offices in Los Angeles, CA; Scottsdale, AZ; Miami, FL; and Hermosillo, MX, owns Quepasa.com, one of the world's largest, trilingual, Latino social networks. Quepasa.com is an authentic Latino community that provides fun, interactive, and easy to use social tools, and rich multimedia content in English, Spanish and Portuguese to embrace Latinos everywhere, and empower them to connect online, compete in contests and games and share their interests, ideas, and activities.
About Lyrsa Editores: Lyrsa Editores is a Mexican publisher founded over seventy years ago and today is an established leader in the distribution and production of lifestyle publications in Mexico. As a licensee of Playboy Mexico, elgourmet.com and Autobild, Lyrsa provides a wide range of lifestyle magazine choices to their readers. As of March 2008, digital editions of every Lyrsa Editores publication are available online.
About Playboy Mexico: Playboy Mexico is a monthly publication, with a circulation of 100,000, that's been in publication in the Mexican market for over seven years. During this time it has managed to maintain a strong image and remain top of mind for contemporary, cosmopolitan men. The editorial achievements, exclusive articles, sensual pictures, high-level interviews, unpublished short stories, recommendations and reviews of films, restaurants, fashion, sports, (extreme sports) and entertainment all contribute to make Playboy Mexico a unique publication, positioned as one of the best lifestyle and entertainment magazine's in Mexico. |
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