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DIOSA MAR Launches Online Store with Fashion Show

April 14, 2016

Puerto Vallarta, Mexico - DIOSA MAR is proud to announce that it will be launching its online store on April 16 by hosting the "Goddess Rising" fashion show at Chicos Yelapa Beach Club. DIOSA MAR was envisioned and created by local designer Tatiana Rodriguez-Anderson, who is ready to make a splash in the swim industry this Spring/Summer 2016 with the launch of her online store making her collection available to Mexico and the world.

"DIOSA MAR has been a dream of mine since I was a little girl. Living in Yelapa all I ever wore were swimsuits and no shoes. It is an honor for me to be launching my own swimsuit brand in the place where I grew up and first had a vision for this," said Tatiana. "I wanted to make a line for girls like me, who have a passion for swim wear - especially Brazilian cut swim wear."

DIOSA MAR swimwear is locally made in Mexico and the brand embodies what it means to connect with your inner goddess. Diosa means "Goddess" in Spanish and mar means "ocean."

The DIOSA MAR logo is an ancient symbol in many cultures, called the triple moon symbol that represents the three phases of a woman's life - the woman in her youth, in motherhood, and the woman in her elderly age. The feminine energy of the moon breathes life into the world and has a deep effect on the tides of the ocean, which shows how the DIOSA MAR brand has deep-rooted symbolism.

"Most of the pieces in the DIOSA MAR collection are reversible, this is my current obsession because, who doesn't love a two-for-one? I've carefully selected all the colors which range from earth tones to fluorescent pink," said Rodríguez-Anderson. "DIOSA MAR strives to reconnect women with their inner goddess, and the launch this Saturday will be to celebrate just that."

The DIOSA MAR "Goddess Rising" fashion show will begin at 4 pm, followed by a Goddess performance at sunset, invoking the four elements - earth, water, air and fire. The celebration will continue on throughout the night. Guests are encouraged to book accommodations for the night in advance.

Diosa Mar hopes to inspire and empower women to connect with their inner goddess. For more information, check out DIOSA MAR SWIM on Facebook. The DIOSA MAR website will go live on April 16 at 4:00 pm, which will allow women everywhere to shop online.