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 Business News | November 2007 
Latin American Telecom Market Heats Up
 gsm-3gworldseries.com
 |  | As the Latin American markets are quickly maturing well beyond the 'gold rush' stage, high level executives from Mobile Network Operators (MNOs) will be in Rio de Janeiro, December 5th-6th for this year's annual GSM Americas conference. |  | |
As the Latin American markets are quickly maturing well beyond the 'gold rush' stage, high level executives from Mobile Network Operators (MNOs) will be at this year's annual GSM Americas conference to hone their strategies on enhancing profitability in the move to 3G.
Organized by Informa Telecoms & Media, this traditional telcos meeting point will be held in Rio de Janeiro, December 5th-6th. As ever, GSM Americas is co-located with GSM Latin America's Q4 Plenary Meeting, thereby maximising the number of senior cellco executives in attendance in the conference and exhibition.
The mobile telecoms markets of Latin America continue to offer good growth prospects to operators and vendors. Rural population segments remain relatively under-connected in many markets and technology evolution is high on the agenda at
many of the region's cellcos.
A key theme of the discussions at GSM Americas will be the new competitive pressures the region's operators face, in particular Mobile Number Portability which has driven customer churn when enforced in other world regions.
Attending MNOs will be able to brace themselves for a period of fierce competition with a sharpened focus on smart calculations of customer value, retaining high value users and maximising revenues across the subscriber lifecycle. View the agenda outline: http://telecoms.msgfocus.com/c/11IEs14EFF5SwlGsXg
Operators with confirmed C-level representation at GSM Americas so far include Movistar Chile, Ancel (Uruguay), Entel PCS (Chile), Telesur (Suriname) and BTC Bahamas. Senior representatives of TIM Brasil, Telecom Personal (Argentina), Claro (Brazil) and Vivo (Brazil) are also confirmed. This year's event, for the first time, makes specific reference to the migration to 3G. This is timely, with a number of MNOs having deployed WCDMA and HSDPA and more poised to do so soon.
Movistar Uruguay has ordered WCDMA/HSPA core and radio network solutions to double its system capacity and cut its response times for interactive services. Uruguay's 3G market has the potential to reach 250,000 over the next 18 months representing 10% of the country's estimated 2.5 million cellular subscribers according to a new study by GSM support group 3G Americas, who are leading an Executive Briefing session at the GSM Americas conference. Find out more about our supporting associations: http://telecoms.msgfocus.com/c/11IEsPxkxgID4Hb4wQ
Another South American country opening up to more competition is Suriname, where incumbent fixed and mobile player Telesur is joined by a new offshoot of pan-Caribbean operator Digicel. Telesur CEO Dirk Currie is among the panel of speakers at GSM Americas and is expected to discuss what the former monopolist telco hasbeen doing to prepare for liberalised market conditions. View the full agenda: http://telecoms.msgfocus.com/c/11IEteLFt4x0lRVnjD
A potentially unsettling development in the region is the deployment of WiMAX as deployments are expected to be announced by various kinds of service provider, including ones with cellular network assets. A notable WiMAX development already affecting the Brazilian telecoms market is the adoption of the technology by TVA, a cable MSO in that country.
Traditionally the GSM Americas conference has been a meeting place of cellular operator - and specifically GSM operators - the presence of TVA CTO Virgilio Amara is a new development. Organisers Informa Telecoms & Media reason that this offers the traditional MNO audience a good opportunity to assess further how far WiMAX deployments such as TVA's threaten them or how far they may open up the possibility of fruitful new partnerships.
"Very good networking, good occasion to learn about the current telecom issues"
- MO, Telia Sohera International Carrier
"This is the most important telecom conference in Latin America"
- SB, Telemig Celular Brazil
"Excellent opportunity for networking and for knowledge improvement"
- AVL, Telefonica Mexico
"It is a unique opportunity to hear what CEO and CTO of the big companies in America are planning for the future"
- RN, TIM Brazil
This year's annual GSM Americas conference is supported by GSM Latin America 3G Americas and sponsored by Convergys • Intelsat • Bharti Telesoft • Orga Systems • Obethur Card Systems • Huawei • Acision.
Journalists can attend GSM Americas free of charge. To book your place, please contact Caroline Wiezien, Marketing Manger at caroline.wiezien@informa.com or tel: +44 (0)20 7017 5605. To learn more about GSM Americas in Rio de Janeiro, Brazil 5-6 December 2007, please visit: http://telecoms.msgfocus.com/c/11IEtE00oSlnD2FG6q. |
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