Now that Brazil has crowned its 2014 "Miss Bumbum" winner, cast your eyes toward Mexico, where a select group of gorgeous Mexicanas will flaunt their well-shaped tushes for that country’s version of the notorious competition to find the most attractive female bottom is just getting started.

But don't expect the Mexican version to be a mere copy of the original.

"In Brazil, they look for biggest butt. What we look for is for a cute woman with charisma, who is social, and has an aesthetic behind," said Fabiola Zamora, a spokeswoman for the event. "We are emphasizing beauty."

Mexico’s version of the Miss BumBum contest is open to any woman born in Mexico who sends in a full-body photo and is willing to put her booty on display. The organizers of the contest will accept submissions up until December 31st, and from this field the public will choose 20 women who will move forward with their bare behinds.

A winner will be chosen on January 30th of next year.

"We don't want to be pigeonholed with one type of woman," said Alberto González, a spokesman for the show. "We want any type of woman to participate. We think the contest will be an excellent opportunity to take them on to other platforms where they will have a lot of exposure. We think that one million pesos" – about $70,000 – "will be very attractive. And we have four surprise judges!"

The Mexican version of the contest actually has been in the planning stages for four years, ever since its organizers visited Brazil to buy the rights for the contest.

The organizers have stated that they want this to be a positive experience for the women who compete, and they are working with organizations that support women in vulnerable situations. Miss Bumbum Mexico is also partnering up with lawyers who will give legal advice to women who have been abused.