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Puerto Vallarta News NetworkNews from Around Banderas Bay 

I Am Vallarta, I Am PanAmerican Campaign Launches
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August 4, 2011

On August 3rd, Mijo! Brands was designated as Puerto Vallarta’s publicity agency for the 3 month 'I am Vallarta, I am PanAmerican' campaign.

Puerto Vallarta, Mexico - August 3rd marked a pivotal success, as Mijo! Brands was designated as Puerto Vallarta’s publicity agency to the 3 month campaign 'I am Vallarta, I am PanAmerican' to foster the notion that each one of us is the ambassador for Vallarta.

Yesterday morning’s press conference took place at El Dorado Restaurant and in attendance were Alonso Ulloa Velez, Director of Jalisco’s Economy Promotion department and Salvador González Reséndiz, Puerto Vallarta’s Mayor. The purpose of this strategy and activities program presentation was to get the press and private and public sectors of society involved.

Likewise, the objective of “I am Vallarta, I am PanAmerican” lies in the promotions of Puerto Vallarta’s PanAmerican activities by briefing on the distinct events, dates and fees associated; generate that feeling of belonging here; take advantage of business opportunities; and to ascertain a connection with Vallarta.

The campaign’s strategy will be rationed out by attending schools, public presentations, private moxie, flyers and print-outs, promotional items and the ever-present social media. In addition, strategic events will take place along some of Puerto Vallarta’s main avenues, where organizers will hand out promo items in some the city’s plaza and shopping centers, sporting events, PanAmerican Mascots’ tour, public and private sector school visits and will rally independent initiative and participation through SienteJalisco.com

Mass print promotion will include banners, canvases, stickers, flyers, brochures, whilst social media broadcasting will encompass news bulletins, photos, videos, and Facebook and drawing contests.

Based in Puerto Vallarta, Mijo! Brands is a strategic brand design agency servicing clients across North America and Europe to create breakthrough brand communications solutions.

To learn more about Mijo! Brands, click HERE, call (322) 223-2837 or visit MijoBrands.com.