Puerto Vallarta began 2026 with 1 million visitors and a 79% occupancy rate, generating 7.2 billion pesos. Despite brief challenges in late February, the city stabilized quickly through expert coordination. With restored flights and cruises, the destination remains a reliable, welcoming choice for travelers.
Puerto Vallarta’s Historic Center has been refreshed through the Enchulemos Jalisco program, with 363 facades restored. The project highlights local heritage while improving the downtown area’s image, benefiting residents and strengthening its appeal for visitors.
As World Water Day approaches, SEAPAL Vallarta highlights progress in delivering over 109 million liters of water daily while advancing projects worth more than 2 billion pesos. These efforts aim to strengthen infrastructure and secure reliable supply for the next 30 years.
Puerto Vallarta is preparing for a busy Semana Santa and Pascua holiday season with a coordinated safety operation across all levels of government. With beaches in top condition, recertified lifeguards, and high visitor demand expected, the city is set to deliver a safe and enjoyable holiday experience.
The Federal Electricity Commission will cut power in Puerto Vallarta’s south zone from 8 am-4 pm on March 19, while maintenance work at the El Nogalito substation is carried out to strengthen service reliability in the hotel zone and nearby coastal communities.
Puerto Vallarta welcomed nearly 30,000 visitors during the March holiday weekend, reaching hotel occupancy above 82% and surpassing the national average. A lineup of festivals, live music, and culinary events, along with the city’s coastal appeal, helped drive strong domestic tourism and support local businesses.
Thousands filled the Cuale Cultural Center's esplanade for the 9th Annual Dama Juana Raicilla Festival, where tastings, live music, and cultural activities highlighted Jalisco’s traditional spirit. Strong attendance and sold-out producers made this the festival’s most successful edition to date.
Travelers from the US, Canada, and the UK are steadily returning to Puerto Vallarta, signaling a robust recovery for this iconic Pacific coast destination. Supported by increased flights from United and Air Canada, the city’s world-class resorts and inclusive culture continue to draw travelers from around the world.
SEAPAL Vallarta has planned a dynamic week of events for World Water Day 2026. From youth art contests and recycled fashion shows to the signature 21k half marathon, this year’s "Where water flows, equality grows" initiative invites the community to value our vital resources.
The Estero El Salado marks six years as a State Park, protecting 209 hectares of rare urban mangroves in the heart of the Puerto Vallarta hotel zone. Fed by the Cuale and Ameca rivers, this sanctuary supports over 100 bird species and diverse wildlife, offering an educational escape for eco-conscious travelers.
