
Puerto Vallarta, Jalisco, Mexico – Even as Puerto Vallarta’s seasonal markets take a summer break, Old Town remains a premier shopping destination, brimming with a diverse array of goods to suit every need. From essential beachwear and charming children’s clothing to authentic Mexican apparel and sporting equipment, Old Town truly offers something for everyone.
In this area, shoppers can discover a wide selection of items, including footwear, unique souvenirs, premium tequila, fine cigars, intricate indigenous Huichol and Nahua crafts, beautiful Talavera pottery, exquisite jewelry, home furnishings, hardware, and convenient pharmacies.
Exploring Old Town’s Market Gems
One popular shopping hub is the Mercado Municipal, also known as the Rio Cuale Market, on the north bank of the Cuale River. This impressive two-level, covered market is a treasure trove, with vendors showcasing everything from quality leather goods and handcrafted pottery to intricately embroidered clothing and playful Puerto Vallarta-themed t-shirts. It’s an ideal spot to haggle for handmade crafts and secure them at excellent prices. For those needing a moment of respite, the upstairs food stands offer local dishes that truly embody the essence of the city.

Just a brief stroll away, La Isla Rio Cuale offers a distinctive tropical shopping adventure. This natural island, nestled in the heart of the Cuale River, is adorned with abundant vegetation and shaded by majestic rubber trees. Visitors can immerse themselves in the tranquil surroundings while exploring an assortment of shops and market stalls. The island also features inviting restaurants, an enriching museum, an art gallery, a cultural center, a statue honoring John Huston, and a delightful fountain. With its inviting flea market ambiance, Isla Cuale encourages shoppers to bargain and uncover special items within a laid-back and picturesque setting.
Another nearby delight is the Mercado Emiliano Zapata, situated within the Emiliano Zapata neighborhood of Old Town. This market not only offers unique novelty items but also boasts an impressive selection of fresh fish, meats, poultry, fruits, and vegetables – all available at highly reasonable prices. It’s a convenient location to pick up last-minute ingredients for your culinary endeavors or stock up on fresh produce for the week ahead.
Whether you’re searching for the perfect gift, a unique souvenir, or simply enjoying a summer day exploring, Old Town Vallarta’s markets provide an engaging and varied shopping experience right in the heart of the city.

We Need Your Support: In a world where information is increasingly locked behind paywalls, Banderas News remains committed to providing essential news and information to Puerto Vallarta residents and visitors, free of charge. Your support ensures we can continue delivering the stories that matter most to you. By contributing, you’re not just supporting a news outlet; you’re safeguarding the right to an informed community. Your contribution helps us sustain and grow.