Puerto Vallarta made a strong impression in Ottawa, Canada’s capital city, during a series of promotional events held from April 11 to 13. The Puerto Vallarta Tourism Trust partnered with the Mexican Embassy in Canada to showcase the destination’s rich culture, natural beauty, and growing connectivity to Canadian travelers.
With the Semana Santa and Pascua holidays underway, Puerto Vallarta is prepared for a busy weekend. The city has activated its 'Safe Beaches' operation, with the Public Safety and Traffic Police Departments working to ensure order and safety while providing professional, respectful, and helpful service to both locals and visitors.
Puerto Vallarta will keep key services running during the Holy Week and Easter holidays, with most departments operating normally except April 17–18. From safety and sanitation to water and public offices, the city remains ready to support residents and visitors this vacation period.
Puerto Vallarta's commitment to visitor well-being was evidenced on Monday, as the Luis Munguía administration unveiled the first of 12 new lifeguard towers at Camarones Beach. This marks the beginning of a comprehensive plan to bolster beach safety during the bustling Semana Santa and Pascua holiday season.
Last weekend, Puerto Vallarta took a major step toward a cleaner future by removing six tons of trash from the city’s Libramiento, or bypass. With years of accumulated junk and litter now cleared away, the cleanup shows what’s possible when a community works together.
Jalisco plans to certify 21 beaches under the Blue Flag program, a symbol of environmental excellence recognized around the world. Through a new agreement signed with FEE Mexico last week, twelve beaches in Puerto Vallarta and nine beaches in the Costa Alegre region will seek this distinction.
The Vallarta Botanical Garden has teamed up with Tryst Hotels to protect 6 new hectares (14.8 acres) of forest near Puerto Vallarta. This conservation partnership supports biodiversity, sustainability, and community engagement, reinforcing efforts to preserve Mexico’s natural beauty.
Puerto Vallarta showcased its growing role in cruise tourism at Seatrade Cruise Global 2025 in Miami, joining other top Mexican destinations to attract more cruise lines. With new infrastructure and expanding connectivity, the city aims to boost its position as a key Pacific port.
Puerto Vallarta has launched a major fumigation campaign to combat dengue fever, covering over 1,600 city blocks. The effort focuses on high-risk areas like Ixtapa, El Pitillal and 5 de Diciembre, aiming to reduce mosquito populations before the rainy season and prevent further infections.
Puerto Vallarta is ready to welcome thousands of visitors for Semana Santa and Pascua (Holy Week and Easter Week), with hotel occupancy expected to reach an impressive 82.7%, according to Mexico’s Ministry of Tourism (Sectur). This places Puerto Vallarta among the top five destinations in the country for holiday travel.
